Manuscript received January 6, 2023; revised February 9, 2023; accepted March 14, 2023.
Abstract—Adopting modern learning technology such as
Augmented Reality (AR) technology in higher education has
become a demand to enhance teaching and learning
performance and motivate students to acquire effective learning
processes. Yet, the readiness of universities to adopt modern
learning technology, such as AR applications, in developing
countries, particularly in Saudi Arabia, is considered one of the
critical issues to ensure the AR system’s success. This study
aims to explore the factors that influence the academic
members’ willingness in Saudi Arabian higher education to
adopt modern learning techniques such as AR technology. To
test the model, a quantitative survey using a questionnaire with
a five-point Likert scale was applied in this study to collect the
data. The study was conducted among a sample of 228 academic
members and e-learning staff. Based on the analysis, the study
found that perceived usefulness and perceived pedagogical
contribution are important predicting factors for academic
members’ willingness to employ AR in Saudi Arabian higher
education teaching. The findings from this study provide
insights that assist further studies regarding AR integration
factors in higher education. This study contributes to the
literature by developing a theoretical and conceptual
framework of critical success factors for AR incorporation in
Saudi Arabian (SA) universities.
Index Terms—Modern learning technology, Augmented
Reality, Saudi Arabia, higher education
Muteeb Alahmari is with Computer Science Department, Imam
Abdulrahman bin Faisal University, Saudi Arabia. E-mail:
msaad@iau.edu.sa (M.A.)
Cite: IJIET-V13N7-1907, "Exploring the Influential Factors Affecting Staff Willingness to Adopt Augmented Reality," International Journal of Information and Education Technology vol. 13, no. 7, pp. 1078-1084, 2023.
Copyright © 2023 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).