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IJIET 2023 Vol.13(1): 131-142 ISSN: 2010-3689
doi: 10.18178/ijiet.2023.13.1.1788

Trends on Using the Technology Acceptance Model (TAM) for Online Learning: A Bibliometric and Content Analysis

Hassan Abuhassna*, Noraffandy Yahaya, Megat Aman Zahiri Megat Zakaria, Norasykin Mohd Zaid, Norazrena Abu Samah, Fareed Awae, Chee Ken Nee, and Ahmad H. Alsharif

Abstract—The technology acceptance model (TAM) is an information systems model that models how consumers use and accept technology. Scholars have implemented TAM widely to examine the effectiveness and ease of use of online learning. Therefore, this analysis comprehensively analyses TAM’s role in accepting online learning platforms by conducting bibliometric and content analysis based on the PRISMA framework. Insights into technology acceptance models were determined by bibliometrics analysis with VosViewer and content analysis. Methods: This study expanded all research from 2002 to 2020. A sum of 120 publications was analysed in January 2022 as documented in the Scopus database after applying the including and excluding criteria in addition to the manual evaluation. Results: This review’s findings identified the most compelling subjects covered by the journal. Most prolific countries, educational institutions, Journals, and authors were identified. Additionally, the results demonstrate several significant models for technology acceptance; several online learning environments were outlined (MOOC, Moodle, E-learning, flipped learning, and blended learning). Conclusion: The research presents a roadmap for potential researchers, concentrating on critical areas where success is possible. However, more research is required to utilize the TAM model and incorporate different online learning environments.

Index Terms—Technology acceptance model, TAM, online learning acceptance, online learning adoption, A bibliometric analysis.

Hassan Abuhassna, Noraffandy Yahaya, Megat Aman Zahiri Megat Zakaria, Norasykin Mohd Zaid, Norazrena Abu Samah, Ahmad H. Alsharif, and Fareed Awae are with the Faculty of Social Sciences and Humanities, School of Education, Universiti Teknologi Malaysia, 81310, Johor, Malaysia.
Chee Ken Nee is with the Department of Computing, Faculty of Arts, Computing and Creative Industry, Universiti Pendidikan Sultan Idris, Malaysia.
*Correspondence: mahassan@utm.my

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Cite: Hassan Abuhassna*, Noraffandy Yahaya, Megat Aman Zahiri Megat Zakaria, Norasykin Mohd Zaid, Norazrena Abu Samah, Fareed Awae, Chee Ken Nee, and Ahmad H. Alsharif, "Trends on Using the Technology Acceptance Model (TAM) for Online Learning: A Bibliometric and Content Analysis," International Journal of Information and Education Technology vol. 13, no. 1, pp. 131-142, 2023.

Copyright © 2023 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).

General Information

  • ISSN: 2010-3689 (Online)
  • Abbreviated Title: Int. J. Inf. Educ. Technol.
  • Frequency: Monthly
  • DOI: 10.18178/IJIET
  • Editor-in-Chief: Prof. Jon-Chao Hong
  • Managing Editor: Ms. Nancy Y. Liu
  • E-mail: editor@ijiet.org
  • Abstracting/ Indexing: Scopus (CiteScore 2023: 2.8), INSPEC (IET), UGC-CARE List (India), CNKI, EBSCO, Google Scholar
  • Article Processing Charge: 800 USD

 

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